Target Audience.

With the vampire movie project that we are planning to pursue 'Soya Blood', there is a main target audience in which we are aiming for. There are specific things in which will create a larger audience for our project. The demographic's in which we are aiming for are:

• The audience's class can be varied, yet we have a specific target audience of middle class as our characters do not talk about power or money, so it will not really attract audiences of a higher social class as they do not have many things in the film that they can relate too.
•  The location of our target audience will mostly be in London as most scenes in the film will be based in parts of London and all actors will have a British accent so audience can relate. Even though that is our target audience, we do not hesitate in having the possibility of attracting other audiences such as people from Europe etc.
• Most of our target audiences will either be in school/college or may even be working. This will be the target audiences as the actors are of quite a young age, so people can relate and maybe admire. I say school due to the fact that some people may watch the movie as they look up to the actors as they are of an older age. Yet there could be an audience whom are older due to the fact that they may just like the genre of the film. 
• Our target audience's age will range between the age of 14 and 23. We say this age as younger viewers may again look up to actors of a slight older age, or maybe they could even relate to the actors. We go up to the age of 23 as we believe that some people of this age may come to view the film simply for the reason of the genre. 
• The race of our target audience is more for individuals living in a western community as it has more technology and money to be spent on watching films. Whereas less developed countries whom may not have the technology and funds to watch movies. Even though there is a target audience, there is not a specific ethnicity or race that we are applying the movie too. We want the film to be applicable to all cultures/ethnicities. 
• The target audience will be majority of females, as they are more likely to relate to the storyline of a girl falling in love. Even though its a twist as it involves a supernatural being such as a vampire, it still follows the same genre as all other romances. Yet there may also be some male viewers as they themselve's could enjoy the whole storyline of vampires.